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29 Oct, 2020

I need some action.

numbers, PR, statitics

Last post I wrote was about numbers. I said there that numbers are different than statistics. I have a problem also with statistics in one way. You can get things out of statistics so don’t discard them use all the

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25 Oct, 2020

Fans or just numbers?

numbers, PR

You know what, your song might not be a flop just because it doesn’t have any numbers. The numbers just show how much marketing that has been done. The numbers don’t tell you if the song is good or bad.

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26 Jun, 2020

The mega festivals are over!

Artists, live, numbers

Another message from a tech firm that promises me that I can find the next artists by looking at different numbers on different outlets. Outlets, well they seem more just stats from social media and streaming platforms. As I have

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11 Mar, 2019

Number crunchers

numbers, Social Media

Now it’s very easy to see the professionals from the amateurs. From time to time it’s very easy to tell where in the industry you are for the moment. Right now is that time. I got a submission by a manager for

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19 Dec, 2018

Everything is relative.

numbers, prespective, youtube

Everything is relative. What is big for someone is small for someone else. I just got an email from an artist saying that she really got good numbers on Youtube with her latest video. I went in and she had

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12 Nov, 2018

Fake numbers

fake, numbers, threatin

I have been talking about numbers and that they really don’t mean anything. Well here is a proof of both sides. I got this from a friend (no it has to do with ticket sales not that metal sucks). http://www.metalsucks.net/2018/11/09/l-a-band-threatin-faked-a-fanbase-to-land-a-european-tour-no-one-attended/ In

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28 Sep, 2018

Numbers that dosen’t matter.

numbers

Numbers, numbers, and numbers. People still think numbers matters. In some cases yes, but in many cases no. Like a successful showcase is a filled gig room? I get that a lot. It was a great gig, it was packed

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15 Jun, 2018

This is how you raise your Spotify numbers!

numbers, Personal, spotify

This is how you raise your Spotify numbers! STOP LOOKING AT THEM. The whole week has been with people sad not getting numbers, some happy having very big numbers, questions how to raise the listenings on Spotify etc. So I will

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5 Jul, 2017

We don’t care about your socialmedia numbers

numbers, Social Media

Then he said it! We don’t care about your socialmedia numbers. With a right campaign they will be fixed you don’t need to have them beforehand. I was on a panel where a guy from the most powerful and most

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