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    19 Apr, 2018
    You have to invest or take the slow road.
    Personal, Showcase

    There is just two choices and none of them are easy. But I time from time bump into bands that can’t see the logic in this, instead try to cut out shortcuts. If you think you are good enough, or actually excellent enough

    Continue ReadingYou have to invest or take the slow road.

    18 Apr, 2018
    The PR is ignored and that is the elephant in the room.
    Personal, PR

    When you have meetings with artists they can spend hours talking about a certain sound or how they want the audience to connect with them. Also the look on photos and videos, that can take hours to discuss. Most are just small shitty

    Continue ReadingThe PR is ignored and that is the elephant in the room.

    17 Apr, 2018
    Releasing music won’t get you forward.
    lottery, Personal, PR

    Releasing music is not like a lottery. The more you release is not getting you closer to get an audience, buying more lottery tickets might get you a bigger chance to win, even though it’s already is small but releasing

    Continue ReadingReleasing music won’t get you forward.

    16 Apr, 2018
    More and more that DIY can’t be done.
    diy, Personal

    I’m getting more and more from that DIY can be done. Sure DIY with a team works. But totally DIY with the artist is impossible. The reason is quite simple. The artist can’t get enough information to make the right

    Continue ReadingMore and more that DIY can’t be done.

    13 Apr, 2018
    Panel day on Westway Lab
    panel, Personal

    I’m speaking on Westway Lab in Portugal today 16:30 How to place in playlists.

    12 Apr, 2018
    Are you doing it a 100%?
    Personal

    I’m fascinated by people that really don’t see that what they are doing is contra what they saying. You have a friend that tells you that he wants to take a fishing trip with you. Going to this great lake

    Continue ReadingAre you doing it a 100%?

    11 Apr, 2018
    The loose cannons
    Personal, weird

    Yes I work in a creative industry and many weirdos are drawn to it. I guess we are all someway crazy that works here, but there are the really crazy people. And I would guess they are more than in

    Continue ReadingThe loose cannons

    10 Apr, 2018
    Nothing is perfect!
    doers, Personal

    You get it time from time from artists. Well, it’s not perfect to do like that. It can be that they should record in a less good studio. Doing a scaled down show or just a show without any good

    Continue ReadingNothing is perfect!

    9 Apr, 2018
    What you need is someone who cares about your music!
    Personal, Sharks

    Right now I’m a bit upset. I was going through a list of companies that we had speed meetings with on a festival. I was one of the people you could meet. I didn’t have time to say hello to all

    Continue ReadingWhat you need is someone who cares about your music!

    6 Apr, 2018
    MeToo, some reflections.
    metoo, Personal

    Now when it has gone a couple of months from MeToo. I’m going back and see some reflections on it on the music side. First of all, it was a MUST that it happened, and it really changed in many good

    Continue ReadingMeToo, some reflections.

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