I was
working with the Magnettes again ( a lot of them right now since they have been
in Stockholm for a week ). They had a secret show on the chamber of commerce in
Stockholm last night. And they are pro on the things they do.

First they
do a great show. But afterwards they just go backstage, calm down for a few
minutes. Then they go out and mingle with the audience. Especially in gig like
this where it is many influential people gathering it’s so important. I watch
them talking to people in over 30 minutes until the end to get connections and
make people remember them.

I go so
many examples where bands just go back stage after the show. Grab some of the
beers that are there. Take in some friends and keep the party there. Sure you
are tired after a show. But the work is going on, actually that is the most
important part, it’s here you can get feedback and get fans into super fans.

And this is
actually not new. I read about Metallica (who released a new album today)  that made that their strategy to hang in front
of the stage after gigs talking to fans to get more info how the show was and
what they can improve.

And yes
this helps. I know so many bands I have seen and wanted some information but
they went somewhere backstage and never came back. Even so stranger with bands
doing that when they invited me to see the show and then just ended up
partying with their friends backstage.

So did
things helped for The Magnettes, yes they just got a cool thing going on with Vitamin
Well that sprung out from being backstage talking to people.