I usually
say that to artists that I work with. But yesterday I actually found a way that
was not that clever and maybe just pure stupid. A Swedish pretty unknown
hardrock band called Truckfighters released a video that was a copy of the
story of a very famous murder on a girl a year ago.

Of the
reaction was that is totally crazy to do that. Even the parents to the girl and
lawyers was disgusted. Then the band tried to tell that the story was not about
her. Well they used her name in the video so that was not true. Then they tried
to say that it was a protest against violence against women. Well there is ways
to protest that better than just do a stupid video.

In the end
the band has to crawl to the cross and say that they would give the revenues to
the murded girl’s trust.

Okey they
got commercial out of it. But it was pure negative. I guess many bookers is not
that keen on having the band for a couple of years. The story just went to Sweden
though and this band is more abroad so the damage is kind of local. I checked
the gossip pages and it seems they didn’t care. Still I think this is probably one
of the worst ways of trying to get publicity.