I got a CD in my snail mail. The first reaction was WTF a CD not seen that in a while! The second reaction, WHY?  Open the letter and got even more confused. For fuck sake why do such a

Continue ReadingStaaph you stupid idiots!

We just open our demo submissions. Yes, we already got a lot of submissions. The interesting part is that there are more and more record labels that seek out our services. It is the opposite around.  Before it was the manager’s

Continue ReadingWhat record labels seeks nowadays.

It happens from time to time in a career when you need to fire people. They have been good, or actually never been good, but it’s not working out for the moment. It’s part of the process. It’s a necessary evil

Continue ReadingTime to fire people.

It’s kind of obvious. If I buy a guitar I will not be a guitarist. I won’t after seen some tutorial videos on youtube play like Steve Vai. Not even if I got Steve Vais guitar I will play like

Continue ReadingWhy not choose the best?

Vlog 13 of December, Peter talks about a new job, new releases with Adée, Northlight, The Magnettes, Elin K and two new projects are revealed. Kry – Ett Ljus And her you find the Youtube channel Facebook https://www.facebook.com/peter.astedt Twitter: @peterastedt

Continue ReadingVlog 13 of December

In many cases, one thing is very good to know who is doing what not just collect titles of people. One of these people was brought up on a meeting I had with a record label this week. The label had been forced

Continue ReadingAre you doing other peoples work?

No, it’s not what you think, that I will give you the advice to go your own way. Artists that actually go their own way discarding the advice doesn’t go that far. This is about all the advice that people like me give

Continue ReadingA advice, don’t let anyone tell you what to do.

It’s Friday so I thought I would give this kind of a tip-off how to release. This is actually things that are really basic but it seems like quite many don’t know them. I will take a real example that I

Continue ReadingThe 6 tip off how to make a release.

It’s great that artist goes and do charity things and support a  good cause. What makes me cringe is when this good cause is more for the artist PR then it is for the cause. Like when an artist wants to

Continue ReadingThis really makes me cringe!

Peter try to talk Finnish. Jeeves takes to information society to a new level. And when are you drinking? It’s the Vlog again. Jannes new song And her you find the Youtube channel