I was home at my father apartment for a visit. And there were my mothers funeral speech. She had cancer and in the end, she wrote her own funeral speech. I read it again and reflected over how in that

Continue ReadingThe best time hasn’t been.

What? I just saw this headline “Meet the supervisors!” from a showcase festival. Is this not over done yet? the past years I have tried to avoid this kind of panels or meetings, especially around placements where they industry now has

Continue ReadingMeet the supervisors! Come on silly showcasefestivals.

Ohh how do you get your stuff up on this social media channel? Or how do I get videos on to Spotify, I see people having that. You get these questions all the time. It’s different channels depending on what is

Continue ReadingSpending time on stupid details.

You need to create something to stand out. If you are in a room (a normal room with people) can they tell you are a musician? Does your project have a logo? It’s not necessary but it’s convenient to have these

Continue ReadingMake you stand out!

Sweden is one of the leading countries in the world on songwriting is nothing new. One of the problem over the past years is that the view of the songwriting has overshadowed the mean of developing the artist. Right now many

Continue ReadingSongwriting crisis?

I guess this has been up before. But it was so obvious today. I got a demo submission from an artist wanting me to spread her music and get her gigs. That is two different roles in the industry. And really none is

Continue ReadingKnow what people do!

My friend Daniel Johansson who is a researcher on the music industry wrote something quite interesting on his facebook today: Drake’s “Nice For What” has 21 songwriters, “In My Feelings” has 16. The average amount of songwriters on top 25 songs in

Continue ReadingRight splits!

This is a hard thing to escape. It’s in the details you see a lot of mistakes. The time you see this is when an artist takes steps between levels in their careers and are new to certain standards and

Continue ReadingYou think you look professional, but the errors shine through.

Time to time I get artists that are disappointed on the blog because they think I’m mean to artists. I usually ask them what they want me to write about? It’s almost always that I should give them practical tipoffs

Continue ReadingArtist friendly!

I got an angry tip-off from a manager to not work with a certain band. He got to be the manager in May last year for this band and got laid off in Dec. I can understand him, he did

Continue ReadingTry to keep the team togheter.